Alessi

Client: Alessi
Services: Influencer Marketing
DIGITAL CAMPAIGN

In 2016 Alessi instructed Digital Dust to create a digital pr campaign that focused attention on the theme of the gift.

The goal was to ensure that the brand products were considered a suitable gift for all occasions, for this reason the influencers involved have made some Instagram contents using the hashtag #GiftAlessi.

 SOME INFLUENCERS
Negin Mirsalehi

Nicolas Simoes

Charlotte De Carle

Valentina Siragusa

SOME CONTENTS
RESULTS

TOTAL REACH

9.9M

IMPRESSIONS

2.3M

ENGAGEMENT RATE

+2%