Pasta Agnesi

Client: Pasta Agnesi
Services: Influencer Marketing

DIGITAL CAMPAIGN

To improve Pasta Agnesi’s online visibility and celebrating world’s pasta day, Digital Dust has created and coordinated a digital campaign, involving 9 influencers belonging to the food world.

Every talent had to recreate one or two recipes and share them with their followers through Ig posts and stories, showing each step of the recipe and the final result. 

The campaign in the overalls, lead to the publication of 15 contents, reaching 790.000 followers and creating a great online buzz.

SOME INFLUENCERS
Gnambox

Nonsolofood

Peppe Cant

Sonia Paladini

SOME CONTENTS
RESULTS

TOTAL REACH

790K

IMPRESSIONS

366.3K

ENGAGEMENT RATE

+1.4%