Coca Cola x Pinko

Client: Coca Cola & Pinko
Services: Influencer Marketing

DIGITAL CAMPAIGN

In 2016 Coca Cola commissioned Digital Dust to realize a digital pr campaign on the occasion of the special partnership with Pinko.

The campaign, identified by the hashtag #GlamTaste, involved 21 influencers who made a total of 29 contents between Instagram and Facebook, as well as 4 blog posts.

SOME INFLUENCERS
Armela Jakova

Diletta Amenta

Valentina Georgia Pegorer

Chiara Nasti

SOME CONTENTS
RESULTS

TOTAL REACH

3M

IMPRESSIONS

900K

ENGAGEMENT RATE

+2%