{"id":10116,"date":"2022-06-29T09:53:14","date_gmt":"2022-06-29T09:53:14","guid":{"rendered":"https:\/\/digitaldustagency.com\/?post_type=portfolio&#038;p=10116"},"modified":"2022-07-12T09:35:43","modified_gmt":"2022-07-12T09:35:43","slug":"purelei","status":"publish","type":"portfolio","link":"https:\/\/digitaldustagency.com\/en\/portfolio\/purelei\/","title":{"rendered":"Purelei"},"content":{"rendered":"<section class=\"wpb-content-wrapper\">[vc_row thb_divider_position=&#8221;bottom&#8221;][vc_column][vc_empty_space][vc_column_text css=&#8221;.vc_custom_1656413220753{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 2px !important;padding-right: 2px !important;padding-bottom: 2px !important;padding-left: 2px !important;background-color: #f9f9f9 !important;border-left-style: solid !important;border-right-style: solid !important;border-top-style: solid !important;border-bottom-style: solid !important;}&#8221;]\n<h4 style=\"text-align: center;\">DIGITAL INFLUENCER CAMPAIGN<\/h4>\n[\/vc_column_text][vc_column_text]\n<h5 style=\"text-align: center;\">PURELEI x NEGIN MIRSALEHI<\/h5>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1656426609547{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 2px !important;padding-right: 2px !important;padding-bottom: 2px !important;padding-left: 2px !important;}&#8221;]\n<p class=\"p1\" style=\"text-align: center;\"><i>Digital Dust<\/i> is responsible for the creation and coordination of the <span class=\"s1\"><b>seeding <\/b><\/span>activity dedicated to the launch of <i>Eternal Collection<\/i>, the exclusive capsule designed by <span class=\"s1\"><b><i>Negin Mirsalehi <\/i><\/b><\/span>for <span class=\"s1\"><b>Purelei<\/b><\/span>, involving <span class=\"s1\"><b>more than 300 talents<\/b><\/span>, who received enchanting floral boxes containing some of the jewelry from the collection.<\/p>\n<p class=\"p1\" style=\"text-align: center;\">This seeding, elegant and with a strong visual impact, has encouraged the publication of numerous spontaneous contents by the talents involved.<\/p>\n<p class=\"p1\" style=\"text-align: center;\">Overall, <span class=\"s1\"><b>360 contents<\/b><\/span> have been created, which have been very successful in terms of Reach and Impressions.<\/p>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1620040290458{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 2px !important;padding-right: 2px !important;padding-bottom: 2px !important;padding-left: 2px !important;background-color: #fafafa !important;}&#8221;]\n<h5 style=\"text-align: center;\">SOME CONTENTS<\/h5>\n[\/vc_column_text][vc_masonry_media_grid element_width=&#8221;3&#8243; grid_id=&#8221;vc_gid:1656426510594-274bb080-be85-9&#8243; include=&#8221;10117,10118,10119,10120,10121,10122,10123,10124&#8243;][vc_column_text css=&#8221;.vc_custom_1620040313785{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 2px !important;padding-right: 2px !important;padding-bottom: 2px !important;padding-left: 2px !important;background-color: #fafafa !important;}&#8221;]\n<h5 style=\"text-align: center;\">RESULTS<\/h5>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_icon icon_fontawesome=&#8221;fa fa-users&#8221; color=&#8221;black&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221;][vc_column_text]\n<p style=\"text-align: center;\">OVERALL REACH<\/p>\n<h2 style=\"text-align: center;\">+4,8M<\/h2>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_icon icon_fontawesome=&#8221;fa fa-eye&#8221; color=&#8221;black&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221;][vc_column_text]\n<p style=\"text-align: center;\">OVERALL IMPRESSIONS<\/p>\n<h2 style=\"text-align: center;\">+6,3M<\/h2>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_icon icon_fontawesome=&#8221;fa fa-gratipay&#8221; color=&#8221;black&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221;][vc_column_text]\n<p style=\"text-align: center;\">ENGAGEMENT RATE<\/p>\n<h2 style=\"text-align: center;\">+1%<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8221;bottom&#8221;][vc_column][\/vc_column][\/vc_row]\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row thb_divider_position=&#8221;bottom&#8221;][vc_column][vc_empty_space][vc_column_text css=&#8221;.vc_custom_1656413220753{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 2px !important;padding-right: 2px !important;padding-bottom: 2px !important;padding-left: 2px !important;background-color: #f9f9f9 !important;border-left-style: solid !important;border-right-style: solid !important;border-top-style: solid !important;border-bottom-style: solid !important;}&#8221;] DIGITAL INFLUENCER CAMPAIGN [\/vc_column_text][vc_column_text] PURELEI x NEGIN MIRSALEHI [\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1656426609547{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 2px !important;padding-right: 2px !important;padding-bottom: 2px !important;padding-left: 2px !important;}&#8221;]&hellip;<\/p>\n","protected":false},"author":13,"featured_media":10124,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-10116","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-beauty-en","portfolio-category-fashion-en","portfolio-category-food-beverage-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Purelei Case History | Digital Dust Agency<\/title>\n<meta name=\"description\" content=\"Purelei Case History: scopri il progetto digital che abbiamo realizzato.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitaldustagency.com\/en\/portfolio\/purelei\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" 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