Client: Seventy
Services: Content Production


For the FW20/21 season Digital Dust collaborates with Seventy Venezia conceiving and taking care of all aspects of the Integrated Campaign that marks the growth and internationalization of the Brand.

Through the elaboration of appealing creative assets coherent with the Seventy Venezia Brand Image, Digital Dust develops the integrated campaign articulated in several phases connected to each other by a common concept : the Journey.

By taking care of art direction, content production and digital PR, Digital Dust produces 3 Outputs: contest with digital influencers, video hero and ADV campaign shots with the talent Roberta Ruiu.

The video hero, made through the green screen technique , and the ADV shots combine in a single visual story the emotional images of the journey and are representative of the Seventy Manifesto.