SOCIAL MEDIA MANAGEMENT
Digital Dust supports ICON Magazine in communicating its editorial contents on social media, in order to define a new and contemporary concept of fashion magazine.
Social Networks, as Instagram and Facebook, will drive readers into a different way of enjoying journalism, thanks to some exclusive contents that will hold up the launch and communication about every issue.
The long term objective is gradually converting the social platforms into an interactive integration of the printed format and moreover independent channels from the editorial plan of the magazine. The dedicated social strategy and the daily management provided by Digital Dust will connect the editorial world of ICON to its online audience in order to establish a deep and powerful conversation about fashion and lifestyle.
SOME CONTENTS
RESULTS
FOLLOWERS GROWTH RATE
11.1%
AVERAGE REACH
9.964
ENGAGEMENT RATE
