Cartier Eyewear

Client: Cartier Eyewear
Services: Influencer Marketing

DIGITAL CAMPAIGN

In 2018 Digital Dust has invented a digital campaign for the launch of the new Cartier sunglasses Spring/Summer 2018 collection.

Nine international influencers were involved in the project, including Aimee Song, Adam Gallagher and Veronica Ferraro, who in their shots wanted to interpret the brand’s sunglasses according to their personal style.

SOME INFLUENCERS
Aimee Song

Adam Gallagher

Brittany Xavier

Veronica Ferraro

SOME CONTENTS
RESULTS

TOTAL REACH

10M

IMPRESSIONS

3M

ENGAGEMENT RATE

+2.6%