DIGITAL CAMPAIGN
In 2018 Digital Dust has invented a digital campaign for the launch of the new Cartier sunglasses Spring/Summer 2018 collection.
Nine international influencers were involved in the project, including Aimee Song, Adam Gallagher and Veronica Ferraro, who in their shots wanted to interpret the brand’s sunglasses according to their personal style.
SOME INFLUENCERS
Aimee Song
Adam Gallagher
Brittany Xavier
Veronica Ferraro
SOME CONTENTS
RESULTS
TOTAL REACH
10M
IMPRESSIONS
3M
ENGAGEMENT RATE