DIGITAL CAMPAIGN
For the launch of the new Mercedes-Benz Classe B, Digital Dust has involved some influencers who have imitated the whims of their children to invite their followers to enroll their children in casting for the new film by Gabriele Muccino “The Best Years”, which were held in several Mercedes dealerships in Italy.
SOME INFLUENCERS
The Pozzolis Family
Julia Elle
Marica Ferrillo
Olga Zappalà
SOME CONTENTS
RESULTS
TOTAL REACH
973K
IMPRESSIONS
713K
ENGAGEMENT RATE
