DIGITAL CAMPAIGN
In 2014 Tom Ford asked Digital Dust to create a digital pr campaign to give visibility to his limited edition lipsticks “Lips and Boys” and create online buzz.
INFLUENCERS
Eleonora Carisi
Erika Boldrin
Patricia Manfield
Negin Mirsalehi
SOME CONTENTS
RESULTS
TOTAL REACH
3.3M
IMPRESSIONS
930K
ENGAGEMENT RATE
